The Five-day Process
Vishvajit, our Project Manager, flew to Denver, Colorado from Pune, India for the design sprint. That was in February 2019, so the temperature was well below freezing point (-12 degree Celsius, to be precise), but the client’s attractive office location made up for everything.
Here’s all about the design led process, directly from the horse’s mouth – A design sprint is always an overwhelming learning experience. And traveling to Colorado state had always been on my travel list. So this visit to Denver for the design sprint was going to be one of the best work travel experiences. The cherry on the cake was the beautiful snow-covered roads around the client’s office in Denver Downtown.
As we were meeting face-to-face for the first time, we kicked off the day with a round of introductions, some background stories, and knowing each others’ roles as stakeholders of the project. The client also had his other partner and investor in the meeting. Moreover, he explained the “why?” behind this app. The problem he is trying to solve, pain points of the current users and the shortcomings in the competitor apps. I then presented the competitor research report and gave a walkthrough of user personas to make sure that everyone in the meeting room was on the same page. I made sure to note down all the problems we were going to solve in the coming few days.
The second day was more about the ‘Diverge’ approach of Design Sprint where we discussed various possible solutions to help solve the pain points addressed on the previous day. For each challenge, we brainstormed on all the possible solutions and zeroed in on one best approach for each of the issues.
Our initial thought around design sprint was to make the most out of the five days we have for working together. As the client and our team are in separate countries, it was essential to cover all the detailed feature discussions with the client. So, on day three, for the first half, we finalized the feature list for the app along with details on each feature. We spent a couple of hours in the second half of the day to create Information Architecture (IA) to make sure that we have a proper flow of all the features and navigation between them.
This day was more about wireframing all the significant screens of the app and creating a prototype for it. I usually use a tool called Figma for wireframing which makes it easy to collaborate with the clients and my internal team. I created the major screens by working with the client. After meeting the client, I went back to my hotel room and created a few more hand sketches and sent them over to my UI/UX designer back in India. We leveraged the benefits of different time zones – as my designer was in India (12.5 hours ahead of EST time zone), by the time I was sleeping, she created the wireframes based on the hand sketches I had provided and even completed the prototype for it.
On the final day, I presented the prototype to the client. We discussed more on a couple of features from it. The client provided feedback on a few screens, and I made sure that they immediately reflect their inputs in the wireframes and the prototype. Besides, I validated the screens with other stakeholders of the app.