Turning a Bad Situation into an opportunity by Mukesh Jha@ Startup Grind

With the intent to turn a repetitive bad experience of Auto rickshaw commute in Pune, Mukesh Jha, CEO, Autowale.in came up with a brilliant idea to solve this problem. Eventually, they started Autowale.in in 2011. They understood the necessity to commute via Autorikshaw and at the same time create a platform for the “Autowale”- drivers to earn and give a better riding experience to the passengers.
At Startup Grind, Mukesh Jha, shared the journey of Autowale.in from the inception of the idea to the iterations made for the final launch. While learning his journey we get a very important lesson about, what it really means to effectively solve a present and persistent problem!
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